Professional Development

Main Street Pops Artisan Market

Artisan Markets: 10 Key Components To Success

Outdoor Artisan Markets are an excellent way to increase excitement in your area, forge community connections and boost local economic development. These dynamic and interactive markets act as “Creative Placemaking’‘, providing a meaningful space where artists and makers share their creations and people can engage with one another, attracting local residents and visitors alike to your downtown area.

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newsworthy,word,in,a,dictionary.,newsworthy,concept.

Pro-Tips for Getting Press

Marketing is about effectively communicating your unique selling proposition. Through thoughtful planned content marketing and “earned media”, businesses can effectively and affordably communicate with their customers and potential customers and ensure that the right audience has the information they need to bring them through the front door.

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a young mother walks with a child who rolls a pram.

Expanding First-Mile, Last-Mile Access to Transit

First-mile, last-mile travel (FMLM), the beginning and final stretches of any transit journey, is overwhelmingly made by “active transportation modes (walking/biking/wheelchair/etc.)” When thinking about walking first and last miles, we need to prioritize better walks rather than shorter walks.

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Cultivating the Arts in Your Downtown

Cultivating the Arts in Your Downtown

June 24, 2022 – Downtown enthusiasts joined us for the return of our in-person “lunch & learn” Downtown Management Forum, where we discussed ways to cultivate the arts in your downtown with representatives from ArtPride NJ and the NJ State Council on the Arts.

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Rethinking the Right of Way

Rethinking the Right of Way

May 18, 2022 – From Downtown New Jersey, NJTOD.org, and NJ Transit’s Transit Friendly Planning program’s TOD in Your Downtown forum series, a panel of experts from public and private entities to discuss their experience rethinking the right-of-way (ROW).

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