dtmf web 2023 05 09 01 01

Liquor License Reform
Tuesday, May 9, 2023 at 3:00PM

Lower Forge Brewery
14 South Main Street, Medford, NJ

New Jersey’s archaic liquor license laws are a hindrance to our small businesses, downtowns, and development and redevelopment opportunities. After decades of proposed liquor license reform floundering in the legislature, it gained renewed attention during the COVID shutdown and, more recently, the attention of Governor Murphy in his State of the State and Budget addresses. Downtown New Jersey is a proponent of reform and continues to support the NJ Liquor License Reform Alliance to show broad and diverse support for change.  

DNJ hosted a forum with leaders in the liquor license reform movement to discuss possible solutions to put our restaurant and craft manufacturing industries on par with neighboring states and the nation. 


  • Janice Kovach, Mayor, Town of Clinton
  • Courtenay Mercer, Executive Director, Downtown, NJ
  • Eric Orlando, Executive Director, Brewers Guild of NJ
  • Anthony Pizzutillo, Partner, Pizzutillo Public Affairs
Reform New Jersey Alliance Liquor License

Why reform?

New Jersey’s liquor license laws are among the most restrictive in the country. In fact, the cost of a license in many of our municipalities can easily soar into the six or seven figures – if they are even available. Liquor license restrictions impede the economic development of many of our communities, especially our downtowns.

Latest News

On January 10, 2023, Governor Murphy revealed his plan to reform our antiquated liquor license laws in his State of the State Address. After decades of advocacy from Downtown New Jersey and others, New Jersey is now on the precipice of real liquor license reform.  Now with the end goal in sight, we need your help once again to push reform forward!


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