It’s been a year since we were joined by Marta Person Villa, NJ Retail Lead and Senior Vice President with Jones Lang LaSalle and a former SID director, municipal administrator, and DNJ President. See what’s changed from the early days of the pandemic, and how that impacts “what’s next” for your downtown to recover from economic upheaval. Marta again shared recovery statistics showing current and imminent downtown retail occupancy conditions to map out a proactive recruitment strategy to expedite recovery.
From Foot Traffic to Destination: Activating Downtown in the Experience Economy
May 28, 2026 – Join us for a dynamic panel discussion on how downtowns can move beyond passive foot traffic and create intentional reasons for people to visit, stay, and return. This session will explore events, programming, and placemaking strategies that increase dwell time, support local businesses, and build year-round energy in downtown districts.
