Articles

Marketing During a Global pandemic

Marketing During a Global Pandemic

Sept. 21, 2020 – Small business owners have a lot to think about, but the possibility of a global pandemic was likely not chief among their worries. Now that we are facing one, local businesses are facing a host of challenges. Communicating effectively with customers and clients has never been more important. 

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Downtown New Jersey Forum Management

The Retail New Deal

September 18, 2020 – National retail consultant and Downtown specialist Mike Berne, President of New York City and San Francisco Bay Area-based MJB Consulting, led a discussion about harnessing creative thinking, collaboration, and adaptability to encourage the timely emergence of new innovations and business models in response to changing realities and unforeseeable shocks.

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Downtown New Jersey Forum Management

Recovery Marketing

August 18, 2020 – At this forum, seasoned communications expert Susan Adelizzi-Schmidt of Suasion Communications Group, led a discussion about public relations, digital marketing, and creative brand strategy for downtowns in recovery.

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Downtown New Jersey Forum Management

Reinventing Events

July 29, 2020 – At this forum, we were joined by John Donio, President of Wildwood BID, Ollyn Lettman, Director of Bloomfield Center Alliance, and Emily Manz of EMI Strategy who shared their experiences staging in-person and virtual events.

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Policy News Feature

Policy Watch – July 2020

July 22, 2020 – Downtown New Jersey acts as an advocate for downtown commercial districts in New Jersey, tracking legislative, regulatory, and policy issues that can affect the success of the state’s downtowns.

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DNJ Members Step Up with Local Relief Funds to assist businesses during pandemic

Spotlight Relief Funds

July 21, 2020 – In this edition of Member Spotlight, we want to recognize and thank the many DNJ members that have implemented local fundraising efforts to provide direct assistance to the businesses, first responders, and vulnerable community members.

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