September 2020

Marketing During a Global Pandemic

Sept. 21, 2020 – Small business owners have a lot to think about, but the possibility of a global pandemic was likely not chief among their worries. Now that we are facing one, local businesses are facing a host of challenges. Communicating effectively with customers and clients has never been more important.

The Retail New Deal

September 18, 2020 – National retail consultant and Downtown specialist Mike Berne, President of New York City and San Francisco Bay Area-based MJB Consulting, led a discussion about harnessing creative thinking, collaboration, and adaptability to encourage the timely emergence of new innovations and business models in response to changing realities and unforeseeable shocks.